Improving Cattle Health with Merck Game Changers

Improving cattle health, protecting legacies, moving the industry forward — meet the
Merck Animal Health Game Changers

Across today’s cattle industry, the stakes have never been higher. Elevated market pressures, evolving disease threats and labor constraints mean every decision matters.

This reality requires today’s producers to think differently. It demands questioning if things can be done better and smarter and leaning into innovation. From Minnesota to Kansas to Oregon, this shift is already happening. Meet the game changers who are raising the bar on cattle health and management — both today and for the future.

The Game Changers:

Real operations, real insights, real results

See how game-changing solutions are helping producers across the country strengthen herd health performance and manage more efficiently.

Kevin Souza
Managing Partner, Victory Farms

Driving efficiency and consistency with data‑backed protocols, Souza and his team use SenseHub® Dairy to monitor animals from birth through lactation.

See Kevin’s Story

Rob Thomas
Owner, Thomas Angus Ranch

After acquiring a ranch 60 miles away, Thomas adopted SenseHub® Cow Calf to catch heats earlier and more accurately — improving artificial insemination protocols and conception rates.

See Rob’s Story

Chad Hasbargen
Owner, Hasbargen Land and Cattle

Hasbargen uses SenseHub® Feedlot to identify at‑risk cattle sooner, support herd health, reduce time spent walking pens and focus more on managing his operation.

See Chad’s story

Looking for game-changing solutions?

Merck Animal Health offers one of the most comprehensive and innovative cattle health portfolios in the industry — spanning prevention, treatment, identification, monitoring and data-driven insights. Explore the solutions leading the way.

SenseHub® Dairy

Delivers actionable insight based on unmatched heat detection and real-time reproduction and health monitoring.

SenseHub® Feedlot

Provides earlier detection of animals needing attention with 24/7 monitoring — often identifying potential health issues before visual signs are present.

SenseHub® Cow Calf

Identifies the precise stage of heat and provides precise guidance for insemination timing to optimize conception rates.

EXZOLT® CATTLE-CA1
(fluralaner topical solution)

First-of-its-kind FDA conditionally approved pour-on for New World screwworm larvae and cattle fever tick.

ALLFLEX®

Industry-leading solutions for animal identification, recordkeeping and tissue sampling.

IMPORTANT SAFETY INFORMATION:

EXZOLT CATTLE-CA1
Conditionally approved by FDA pending a full demonstration of effectiveness under application number 141-617.
It is a violation of Federal law to use this product other than as directed in the labeling.
Not for use in humans. Keep out of reach of children. Accidental exposure may cause skin and eye irritation. Highly flammable. Keep away from heat, sparks, open flame or other sources of ignition. Use only for the prevention and treatment of infestations caused by New World screwworm (Cochliomyia hominivorax) larvae (myiasis) and treatment and control of cattle fever tick (Rhipicephalus microplus) in beef cattle 2 months of age and older and replacement dairy heifers less than 20 months of age. Not for use in bulls intended for breeding 1 year of age and older, dairy calves, and veal calves. Cattle must not be slaughtered for human consumption within 98 days of treatment. If cattle are continuously exposed to temperatures at or above 60° F after product administration, then cattle may be slaughtered for human consumption 44 days after treatment. Violative residues may result if cattle are exposed to temperatures below 60° F after administration and are slaughtered at 44 days. For complete safety information and product dosing instructions, refer to the product label.

Disclaimer:

SenseHub Dairy, SenseHub Feedlot, and SenseHub Cow Calf are not intended to diagnose, treat, cure or prevent any disease in animals. For the diagnosis, treatment, cure or prevention of disease in animals, you should consult your veterinarian. The accuracy of the data collected and presented through this product is not intended to match that of medical devices or scientific measurement devices.